Integrations
Reliably connect the dots across every channel, campaign, webpage, and touchpoint—finally, a holistic and accurate single source of truth.
AdAmplify connects to your ecommerce platforms, ad networks, messaging tools, and the website pages you already rely on. We simplify the complex and eliminate manual data wrangling.
Identify what’s driving results, optimize where it counts, and shift resources where they’ll have the greatest impact.
Advertising Channels
AdAmplify works seamlessly with your key marketing channels—connecting campaign data, conversions, and customer behavior across platforms. This gives you a unified view of what’s truly driving performance so you can optimize spend, improve ROI, increase CLV, and scale with clarity.
Email & SMS
AdAmplify integrates with your email and SMS platforms to track how campaigns influence both first-time and repeat purchases. By linking engagement to real conversions and customer behavior, we help you uncover what’s driving retention and lifetime value.
Build customer cohorts based on order frequency, purchase cadence, and original acquisition channels. Use native integrations or CSV imports to power more sophisticated targeting across your messaging platforms.
Frequently asked questions
How easy is it to install AdAmplify on my store?
Installation is quick and straightforward—most merchants complete it in under 10 minutes.
Here’s what it involves:
- Install the AdAmplify app
- Choose your plan and start your free trial
- Approve the requested access permissions
- Connect your ad accounts (Google, Meta, Microsoft, etc.)
- Add AdAmplify tracking parameters to your ad accounts for accurate tracking
- Copy and paste a small code snippet into your website – we guide you through it
Once connected, AdAmplify immediately begins collecting data. Our setup process includes clear instructions, and if you need help, we offer free concierge onboarding support to walk you through everything.
Do I own the data AdAmplify collects from my store?
You own all the data AdAmplify collects from your ecommerce provider or on your behalf, including ad platform data (e.g., Google Ads) and unpaid channels (e.g.,Email and Organic Search. We process your first-party data solely to provide insights to help grow your business. We do not share or transfer your data without your explicit permission—except when you intentionally integrate a third party (e.g., an email provider). For full details, see our Privacy Policy.
How does AdAmplify track and collect data from my site?
With your permission, AdAmplify collects data from your eCommerce platform, ad platforms, and other third-party sites using our proprietary tracking codes or the UTM parameters passed to us by these sites. Reports start generating as soon as data becomes available, usually within a day. Some reports—like Trends or Predictive Analytics—require more traffic or time to provide meaningful insights.
How soon will data appear in my AdAmplify reports?
AdAmplify starts collecting data immediately after installation (connection to your store and paid ad platforms, etc.). When data appears depends on the report type:
- Trends Dashboard: Requires at least 1 day of data. Comparative views (e.g., Last 7 Days compared to the Previous Period) require 14 days for comparisons.
- Attribution Reports: Appear after 1 day. Our Machine Learning attribution models improve with 10+ days of data.
- User Behavior Reports: These reports start collecting data on installation but, based on your site’s repeat purchases, become more robust when your Mean Number of Days Between Orders are established.
- User Journey: Available within 1 day. Improves with volume over time.
- Cohort Exporting: Usable as soon as data is available. More valuable with time.
- Page Performance: Best reviewed after 1 week; 2 weeks needed for comparisons.
How does AdAmplify collect data from platforms like Shopify and Google Ads?
We connect with your eCommerce store and ad platforms using webhooks, APIs and other platform connections, and your explicit permissions. We gather sales and user data from your store; from ad platforms such as Google Ads and Meta Ads; and from our tracking codes or your store’s UTM parameters. We track metrics like costs, clicks, and impressions to calculate ROI across platforms using a unified lookback window.
Our proprietary tracking technology then ties those data points to actual user behavior and conversions on your site.
How accurate is the attribution data in AdAmplify?
Our attribution system is built using proprietary tracking that links site behavior and ad platform activity to your ecommerce transactions. Accuracy depends on correct setup, which we support through documentation, free concierge onboarding, and validation checks. Reports like our Trends Dashboard highlight our attributed purchase data vs. store totals where available.
How reliable are AdAmplify’s Machine Learning insights?
Our Machine Learning (ML) models ingest the data gathered by the AdAmplify platform which is then analyzed by algorithms we’ve developed based on Markov chains to uncover patterns in customer journeys across channels, campaigns, and traffic to your web pages. These models become more accurate as your site gathers more data. More data = higher confidence in the predictive results.