AdAmplify Your Google & Facebook Shopping Campaigns
Managing the products in your Google & Facebook Shopping Feeds can be time-consuming and frustrating. Google and Facebook Shopping platforms are complex to set up and optimize, with constantly evolving rules and regulations.
AdAmplify’s Shopping Plus Feed app makes the complex easier. Our unique tools to let you manage your feed before and after it’s uploaded to the Google Merchant Center or Facebook Catalog.
Google Merchant Center
Google Shopping Ads
Facebook/Instagram Ads & Shopping
Increase Return on Ad Spend
It’s all about performance! Our app ensures your account status and ad ranking is high. This translates into more effective use of your ad budget & helps maximize sales results.
Enhance Your Users' Experience
Presentation is king! Enhanced Listings provide a more engaging user experience by presenting all your products’ available options. Enhancing your listings leads to increased conversions.
Show Custom / Required Options
Make Shopify play nice with Google & Facebook. Link custom Shopify options to Google/ Facebook Attributes. And add required Attributes not accommodated with Shopify’s limit of three variants.
Ultimately, a better structured shopping feed that meets Google’s and Facebook’s increasingly stringent requirements means less work for you and better bottom line results.
Take full advantage of the power of both Google and Facebook Shopping Ads, with an app that delivers a new level of sophistication.
Getting a good return on your ad spend can be a difficult and often a baffling exercise. Ultimately your success should be measured by a profitable return on each ad dollar spent, not a high volume of unprofitable clicks. Our app allows you to structure your feed to set the stage for stronger performing campaigns, driving and converting more clicks to increased sales revenue.
Easier Feed Management
Our app provides you with embedded tools to manage your Google & Facebook Shopping Feed inside the app. Quickly select or remove products uploaded from Shopify, saving you the time of doing this task in two different platforms. And easily set up the overall attributes of your feed from one easy-to-use feed manager with extensive tools to customize your titles, descriptions, and product categories.
Manage Product Disapprovals
Ensure your Google account is not at risk or your ad ranking is not downgraded due to repeated submission of disapproved products. We suspend disapproved products from your feed to mitigate these risks. We also flag them with any error messages so you can resolve problems. Once fixed, we automatically re-upload them to the Google Merchant Center or the Facebook Catalog.
In-App Editing of Products
Within our app, modify a product’s title and description to meet Google’s character constraints, or to feature prime keywords for each product to improve search results. Select & override product categories assigned by Google. Add required Google Attributes to your products not available as Shopify Options, selecting or adding applicable values, so you qualify for Google Enhanced Listings.
Auto & Custom Option Mapping
To properly display your Shopify Options in Google Shopping, your Options must be mapped to Google’s product Attributes. AdAmplify automatically performs this mapping for your Shopify Options that match required Google Attributes. Our unique Mapping Dictionary allows you to assign and map any custom Shopify Options you’ve set up to available Google and Facebook Attributes.
To qualify for Enhanced Listings, your variants must also be grouped so they can be displayed as variants (e.g., size and color). This provides a better experience for potential purchases as all options are consolidated under a single ad for each product. Qualifying for Enhanced Listings improves the performance of your Shopping ads by making options clearer for purchasers.
Designed for the enterprise, used by aspiring brands. Adamplify’s Google Shopping app ensures that Shopify and Google Shopping play really well together. Reduce your frustrations, increase your productivity, improve your bottom line results.
AdAmplify is dedicated to making your Google Shopping and Facebook Shopping experiences positive ones by removing complexity and backing that up with support to help set up your first AdAmplify App. Download our App today and receive a free hour of initial consultation to help you navigate the complexities of the Google Merchant Center and Facebook Catalog.
Need Help with Campaigns
Setting up and managing your first Google Ads campaign, or running subsequent ones, may require more time or more expertise than you have in-house. We can help. We’ve managed hundreds of campaigns, seeing returns of 300% and more on our customer’s ad spend. Click here for more information on AdAmplify’s Managed Campaign Services.