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Optimize Your Shopify Store for Marketing Success
Website Issues Can Cripple Your Marketing Results Have you ever thought about how the strengths of your online store are going to drive the success...
Newcomer’s Guide to Google Shopping
Google offers a number of platforms (or destinations, as they also call them) specifically designed for e-commerce merchants to promote their...
What Google Ad Platforms Should You Use
First, let’s look at the key differences between the shopping platforms or destinations that Google offers to...
Surfaces across Google
Surfaces across Google was launched in the US in 2019 as a free destination that would make Google the deepest source and most immersive shopping...
Google Shopping Actions
Google Shopping Actions has a heritage that goes back to Froogle, a price comparison site Google launched in 2002. It’s gone through various...
Google Shopping Ads
Google Shopping Ads is a Google marketing platform (also referred to by Google as destinations) that you’ll be familiar with from their increasing...